A legacy of innovation
From marketing ambition to measurable advantage, engineered as one system.
Work that has to hold up on a shelf, in a feed, inside an answer, on a stand and in a boardroom.
Global organisations we build, operate and scale with.
At iFortis Worldwide®, everything starts with the client. Our obsession with the customer drives how we work and fuels our edge.
We bring together data, technology and creativity to deliver personalisation, unlock insights and create seamless experiences that help organisations move forward smarter, faster and with confidence.
iFortis Worldwide® brings strategy, creativity, customer intelligence, data, MarTech and AI together within a unified marketing system, enabling enterprises to anticipate change, respond with precision and turn relevance into measurable, compounding growth.
A shared intelligence layer, connected technology stack and accountable team keep every part of the system aligned. Insights inform strategy. Strategy drives action. Action generates intelligence. Intelligence continuously improves what comes next.
Rooted in strategy, built on technology, sharpened by AI and carried by creative work. Five worlds, one accountable team.
Built around your intelligence.
Standard 01 · DISCOVER
Build the intelligence layer before making marketing decisions.
OutputOpportunity Intelligence
Standard 02 · POSITION
Transform intelligence into a defensible market position.
OutputMarket Position
Standard 03 · CREATE
Build the assets that power every customer interaction.
OutputExperience & Content Assets
Standard 04 · ACTIVATE
Take the brand into every relevant customer environment.
OutputMarket Activation
Standard 05 · INFLUENCE
Where marketing becomes a market making system rather than media buying.
OutputPreference & Demand
Standard 06 · CONVERT
Connect marketing directly to commercial outcomes.
OutputRevenue
Standard 07 · OPTIMIZE
Move from reporting what happened to AI determining what should happen next.
OutputPerformance Intelligence
Standard 08 · LEARN
Do not simply optimise campaigns. Build a marketing system that gets smarter every cycle.
OutputCompounding Growth
Built to solve two fundamental business needs: customer relevance and growth.
We do not operate as a traditional agency. We work as an AI Native marketing and growth partner, connecting the entire journey from market intelligence and brand positioning to experience, activation, conversion and continuous optimisation.
Intelligent marketing ecosystems, engineered for the next era of agentic growth.
Budget and bids moved by models, with people reviewing the calls.
Model built panels that pressure test a message before the spend.
Demand signals read early enough to act on rather than report on.
Presenters that carry a brand across markets and languages.
A simulated funnel to test a change against before it ships.
Buying that happens inside the experience, not beside it.
Brand placed in three dimensions rather than on a page.
Work built for headsets, lenses and the space between them.
Identity structured so a model can quote it correctly.
Entities and relationships an engine can verify and trust.
Being the answer in a result nobody needs to click.
Sequenced to what the buyer is doing now, not last quarter.
One decision layer deciding what each touchpoint shows next.
The impact
By the numbers
5–15%
The share of total marketing spend that generative AI could add back to the marketing function as productivity value.
$463B
The annual productivity value that share represents for the marketing function across the global economy.
10–20%
The sales ROI uplift reported by organisations that are already investing in AI, rather than a projection of what might follow.
What the market is telling enterprises about service, experience and where the next investment goes.
50%
Of B2C customers, and 37% of B2B, are more likely to purchase more from companies that listen to service feedback and act on it.
70%
Of service agents want to see more aspects of customer interactions automated, so the demand is coming from inside the function.
70%
Of customers spend more with companies that offer fluid, personalised and seamless experiences across the whole journey.
67%
Of CSOs and CCOs say their organisations will invest in generative AI for the customer service area.
One integrated marketing capability spanning brand, influence, demand, commerce, intelligence and technology.
Brand & NarrativeWhat the enterprise stands for.
Distinctive brands built for relevance, recognition and growth.
Every message, medium and market held inside one brand system.
Authoritative content that earns attention, trust and discovery.
Organizations made magnetic to exceptional people and future talent.
Credibility with investors, institutions and strategic stakeholders.
Visibility & TrustFound by people and by machines.
Discoverable across search engines and answer engines alike.
The signals that make a brand credible, visible and cited.
Reputation protected continuously, institutional trust built deliberately.
Narratives shaped across media, stakeholders and influential communities.
Reach & InfluencePaid, owned and earned, planned as one.
Influence across mass, targeted and integrated activation.
Physical and digital experiences people remember and repeat.
Leadership expertise turned into professional influence.
Communities that turn attention into advocacy and growth.
Creators who shape culture, and the purchase behaviour behind it.
Demand & CommerceAttention converted into revenue.
Measurable acquisition, revenue and lifetime value.
Predictable demand across the whole revenue lifecycle.
Investment concentrated where enterprise value is highest.
Discovery, experience and conversion joined into one commerce system.
Digital experiences that convert attention into action.
Intelligence & TechnologyThe layer that decides where the rest act.
Marketing systems designed for intelligent, adaptive execution.
Every audience, journey and commercial opportunity, understood.
Data, technology and execution joined into one growth engine.
Marketing held accountable to commercial outcomes, not activity.
A dedicated team assembled around your business challenge, bringing together the right strategic, creative, technology and AI expertise with clear accountability for the outcome.
Research, market reads and argument, written for the people who have to decide.
If yours is not here, an iFortis strategist will answer it directly.
Marketing transformation is the work of rebuilding how a company creates demand, rather than running better campaigns inside the structure it already has. Enterprise marketing transformation usually touches five things at once: brand and narrative, visibility, reach, demand, and the marketing technology and data underneath them.
SEO earns a ranking, AEO earns the answer, and GEO earns the citation. Search engine optimization positions a page in a result list. Answer engine optimization shapes the direct response a user reads instead of that list. Generative engine optimization makes a brand the source a model draws on when it writes that response.
It means the intelligence decides, and the channels execute. In a conventional setup AI writes faster copy for a plan a human already fixed. In an AI Native setup, audience intelligence, predictive models and agentic workflows choose where to spend and what to say, and every activation returns evidence that changes the next decision.
By being legible to the model as an entity, not only as a website. That means structured data, a consistent knowledge graph presence, third party citation, original research worth quoting, and monitoring of how the brand is currently described across answer engines. AI brand visibility is earned with the same assets that earn editorial authority.
No. Television, outdoor, trade and experiential still move markets, and ATL, BTL and TTL planning remain part of the capability. AI changes the allocation decision rather than the channel, and reads back what each channel returned. Digital marketing and mass reach stop competing for the same budget and start informing each other.
Marketing strategy consulting, brand and communications, enterprise digital marketing, performance and demand, and the marketing technology that carries them, configured per market. The United States, United Kingdom, United Arab Emirates and India each get a different weighting rather than one global marketing plan translated four times.
With a diagnostic rather than a proposal. The first phase establishes where visibility, demand and reputation actually stand, which of the five capability worlds carries the constraint, and what the first ninety days should change. Commercial terms follow that, and are not published here.
iFortis Worldwide®
Last Updated: 9 August 2026
At iFortis Worldwide Private Limited (“iFortis Worldwide”, “iFortis”, “we”, “us” or “our”), intelligence is built to transform enterprises, not to compromise the people, information and trust behind them.
This Privacy Notice explains how we collect, use, disclose, protect and otherwise process personal information when you visit our websites, interact with our digital experiences, use our AI platforms or digital products, communicate with us, or engage with us as an enterprise customer, partner, supplier or other business contact.
We operate globally and may process personal information across jurisdictions. Depending on where you are located and how you interact with us, additional rights and requirements may apply under local data-protection laws.
This Notice should be read together with our Terms of Use, applicable product terms, enterprise agreements, data-processing agreements and other notices presented at the point of collection.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037
India
iFortis Worldwide is an AI Native enterprise transformation company delivering AI platforms, digital products, intelligent software, transformation services and technology solutions to organisations and users globally.
For privacy-related questions, requests or concerns, contact:
Privacy & Data Protection Team
Email: business@ifortisworldwide.org
This Privacy Notice applies to personal information processed through or in connection with:
For enterprise customers, personal information processed through a customer's own environment, systems or datasets may be governed by the applicable enterprise agreement and data-processing terms.
Where iFortis processes personal information on behalf of an enterprise customer, that customer may determine the purposes and means of processing. In those circumstances, iFortis may act as a processor or service provider rather than as the primary controller or data fiduciary, depending on the applicable law and contractual arrangement.
The information we collect depends on how you interact with iFortis.
This may include:
We encourage users and enterprise customers not to submit highly sensitive personal information through general enquiry forms unless specifically requested through an authorised and secure channel.
When you access our websites or digital products, certain technical information may be collected automatically, including:
We use this information to operate, secure, analyse and improve our digital experiences.
Our AI platforms and digital products may process information submitted by users or enterprise customers to provide requested functionality.
Depending on the product, this may include:
The precise categories of information processed depend on the product, configuration and contractual arrangement.
For enterprise deployments, customer-controlled information may remain within the customer's designated environment, infrastructure or approved hosting arrangement, where contractually agreed.
The applicable enterprise agreement, data-processing agreement and technical architecture documentation govern the handling of enterprise data where those documents provide more specific requirements.
We may process information for purposes including:
We may use appropriate information to:
Where information is used for product improvement, we seek to apply appropriate controls and contractual restrictions, particularly for enterprise data.
We may process information to:
We may use business contact information to:
You may opt out of promotional communications at any time.
We may process information where reasonably necessary to:
iFortis develops and deploys AI systems designed to support human decision-making, enterprise workflows and operational outcomes.
AI-generated outputs may be probabilistic and may contain errors, omissions or inaccuracies.
Unless expressly stated otherwise for a particular product, AI output should not be treated as an authoritative determination of:
Users and enterprise customers remain responsible for applying appropriate human review, validation and governance to AI-generated outputs.
Where applicable law provides individuals with rights relating to automated decision-making or profiling, iFortis will provide applicable information and mechanisms required by that law.
Depending on the applicable jurisdiction and circumstances, we may process personal information based on:
Where a particular jurisdiction requires a specific legal basis, notice, consent or other mechanism, we will seek to apply the requirements applicable to that processing activity.
We use cookies and similar technologies to:
Where required by applicable law, we will request consent before placing or using non-essential cookies.
You can manage available preferences through our Cookie Preferences interface.
We do not sell personal information as a business model.
We may disclose information to:
Third parties that provide services such as:
These providers may process information only as permitted by applicable contractual arrangements and law.
Where an enterprise customer provides or controls information processed through an iFortis product, information may be processed in accordance with the customer's instructions and applicable enterprise agreements.
Information may be shared with legal, accounting, audit, insurance or other professional advisers where reasonably necessary.
Information may be transferred as part of a merger, acquisition, restructuring, financing, sale of assets or similar corporate transaction, subject to applicable law.
We may disclose information where reasonably necessary to comply with law, protect rights, investigate security incidents, prevent fraud or respond to lawful government requests.
Because iFortis operates globally, personal information may be processed in countries other than the country where it was collected.
Where applicable law restricts international transfers, we will implement appropriate safeguards or rely on another lawful transfer mechanism recognised by the relevant jurisdiction.
Where required, additional contractual or organisational safeguards may be implemented for international data transfers.
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including:
Retention periods may vary depending on the category of information, the relationship with iFortis, contractual requirements and applicable law.
When information is no longer required, we may delete, anonymise or securely dispose of it, subject to applicable legal and operational requirements.
Enterprise retention periods may be defined by the applicable contract or data-processing agreement.
We use reasonable technical, organisational and administrative safeguards designed to protect information against:
Depending on the product and environment, safeguards may include:
No internet-based system can be guaranteed to be completely secure.
If we identify a security incident involving personal information, we will assess and respond according to our internal incident-response procedures and applicable legal, contractual and regulatory obligations.
Where notification is legally required, we will notify relevant authorities, customers or affected individuals in accordance with applicable requirements.
Depending on your location and applicable law, you may have rights including:
The scope of these rights varies by jurisdiction.
To submit a privacy request, contact:
Privacy & Data Protection Team
business@ifortisworldwide.org
Please include:
We may need to verify your identity before processing certain requests.
We will respond within the period required by applicable law.
When an enterprise customer uses an iFortis platform to process personal information relating to its employees, customers, suppliers, users or other individuals, the enterprise customer may determine the purposes and means of processing.
Depending on the applicable legal framework:
Enterprise Customer → Controller / Data Fiduciary
iFortis → Processor / Service Provider
The respective responsibilities will be governed by the applicable agreement and data-processing terms.
Enterprise customers are responsible for ensuring that they have the necessary rights, notices, permissions and lawful basis to provide personal information to iFortis for processing.
Our general business and enterprise products are not directed to children unless expressly stated otherwise.
We do not knowingly collect personal information from children in circumstances where applicable law requires parental or guardian authorisation without obtaining the required authorisation.
If you believe that a child has provided personal information to us improperly, please contact our Privacy & Data Protection Team.
Our websites or products may contain links to third-party websites, applications or services.
We are not responsible for the privacy practices, security or content of third parties.
We encourage users to review the privacy notices applicable to those services before providing personal information.
We may update this Privacy Notice periodically to reflect changes in:
When material changes are made, we may provide additional notice where required.
The “Last Updated” date at the top of this Notice indicates when it was most recently revised.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037, India
Privacy & Data Protection Team
business@ifortisworldwide.org
Privacy is not an afterthought at iFortis Worldwide. It is part of how intelligent systems are designed, governed and trusted.
Last Updated: 9 August 2026
Welcome to iFortis Worldwide.
These Terms of Use (“Terms”) govern your access to and use of websites, digital experiences, AI platforms, software products and related services made available by iFortis Worldwide Private Limited (“iFortis Worldwide”, “iFortis”, “we”, “us” or “our”).
By accessing or using an iFortis website, product or service, you acknowledge that you have read, understood and agree to be bound by these Terms.
If you do not agree with these Terms, please do not use the applicable service.
Certain iFortis products and enterprise engagements may be governed by separate agreements. Where a signed enterprise agreement, order form, statement of work, service agreement or product-specific terms apply, those terms will govern to the extent of any inconsistency.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037
India
iFortis Worldwide provides AI Native enterprise transformation, intelligent software, AI platforms, digital products, technology services and related solutions.
You may use our services only if:
If you access an iFortis service on behalf of an organisation, you represent that you are authorised to bind that organisation to the applicable terms.
Certain services may require an account.
You are responsible for:
You are responsible for activity occurring through your account except where caused by our failure to maintain required security controls.
We may suspend or restrict access where reasonably necessary to protect the service, users, systems or legitimate business interests.
iFortis provides AI-enabled functionality designed to assist with tasks including analysis, generation, automation, decision support, workflow orchestration and enterprise transformation.
AI systems may produce:
Accordingly, you should independently evaluate outputs before relying upon them.
AI output does not constitute professional advice unless expressly stated in a written agreement governing a particular service.
You remain responsible for decisions made using AI-generated information.
AI should augment human intelligence, not eliminate appropriate accountability.
You agree to maintain reasonable human oversight where the nature of your use requires it.
You must not use an iFortis AI system as the sole basis for decisions that could materially affect an individual's legal rights, employment, access to essential services, health, safety, financial position or other significant interests unless such use is expressly supported by the applicable product and permitted by law.
You must not use iFortis services to:
We may investigate suspected violations and take appropriate action.
You may provide information, documents, prompts, files, datasets, instructions or other content to an iFortis platform (“Customer Input”).
You are responsible for ensuring that you have the necessary rights, permissions and lawful authority to provide Customer Input and instruct us to process it.
You must not provide information that you are prohibited from sharing with a third party.
For enterprise customers, Customer Input may be subject to separate data-processing, security and confidentiality obligations.
Content generated or returned by an iFortis system (“Output”) may be generated algorithmically and may not be unique.
You are responsible for reviewing Output before using it in business, operational, legal, financial, technical or other consequential contexts.
Unless otherwise stated in a product-specific agreement:
The iFortis services, including their:
are owned by or licensed to iFortis and are protected by applicable intellectual-property laws.
Nothing in these Terms transfers ownership of iFortis intellectual property to you.
Subject to the rights of third parties and the applicable agreement, you retain ownership of Customer Input.
For enterprise engagements, ownership and licensing of deliverables, custom software, configurations, models, datasets and other work product will be determined by the applicable statement of work or enterprise agreement.
If you provide suggestions, ideas, recommendations or other feedback relating to an iFortis product, you grant iFortis permission to use that feedback without restriction or obligation, provided that such use does not disclose your confidential information.
Confidential information exchanged through an enterprise engagement will be governed by the applicable confidentiality agreement, NDA or enterprise contract.
Nothing in these Terms requires either party to disclose information that it is legally prohibited from disclosing.
iFortis products may integrate with or depend upon third-party services, including:
Third-party services may be governed by their own terms.
iFortis is not responsible for changes, outages or failures caused solely by third-party services outside our reasonable control.
We continuously evolve our products.
We may:
Where an enterprise agreement provides specific service levels or change-control obligations, those contractual provisions will apply.
Where a service is paid, pricing, billing cycles, payment terms, taxes, renewal terms and other commercial conditions will be stated in the applicable order form, subscription agreement or commercial proposal.
Unless otherwise agreed:
Enterprise customers may be subject to separately negotiated commercial terms.
To the maximum extent permitted by applicable law, services are provided on an “as available” and “as is” basis unless a written agreement expressly provides otherwise.
We do not warrant that:
Nothing in these Terms excludes a warranty that cannot lawfully be excluded.
To the maximum extent permitted by applicable law, iFortis will not be liable for indirect, incidental, special, consequential or punitive losses arising from use of the services.
Any contractual limitation of liability applicable to enterprise customers will be governed by the relevant agreement.
Nothing in these Terms limits liability to the extent such limitation is prohibited by applicable law.
Where permitted by applicable law, you agree to indemnify and hold iFortis harmless from claims, losses, liabilities and reasonable expenses arising from:
Enterprise customers may have separate indemnification obligations under their contracts.
We may suspend or terminate access where reasonably necessary due to:
Upon termination, your right to use the relevant service ends.
Data handling following termination will be governed by applicable agreements, our Privacy Notice and applicable law.
These Terms are intended to be governed by the laws applicable to iFortis Worldwide Private Limited and its principal place of business in India, subject to mandatory laws applicable to users in their jurisdiction.
For enterprise customers, governing law, jurisdiction and dispute-resolution provisions will be determined by the applicable signed agreement.
Before initiating formal proceedings, the parties should attempt in good faith to resolve disputes through appropriate business and legal representatives.
Enterprise agreements may specify additional dispute-resolution mechanisms, including arbitration, mediation or specific courts.
We may update these Terms periodically.
Material changes may be communicated through appropriate channels where required.
Your continued use of a service after updated Terms become effective constitutes acceptance of the revised Terms to the extent permitted by law.
These Terms, together with any incorporated policies and applicable product or enterprise agreements, constitute the applicable understanding between you and iFortis regarding use of the relevant service.
Where an executed enterprise agreement conflicts with these Terms, the executed agreement will control for the relevant services.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037, India
Legal & General Enquiries
business@ifortisworldwide.org
Build boldly. Govern intelligently. Use responsibly.
iFortis Worldwide®
AI Native Enterprise Transformation
Intelligence as a Infrastructure™
Last Updated: 9 August 2026
iFortis Worldwide uses cookies and similar technologies to make our digital experiences secure, functional, measurable and relevant.
Some technologies are necessary for our websites and digital products to operate. Others help us understand how our services are used, improve performance, remember preferences or support relevant communications.
You can choose which optional categories you allow.
Your choices may vary depending on your location and applicable law.
Always Active
These technologies are necessary to operate our websites and digital products.
They may support:
Because these technologies are necessary for core functionality, they generally cannot be disabled through our preference centre.
Status: Always Active
Optional
These technologies allow our digital experiences to remember choices and provide enhanced functionality.
They may support:
Preference: On / Off
Optional
These technologies help us understand how visitors interact with our websites and digital products.
They may help us understand:
Where required, we request consent before activating these technologies.
Preference: On / Off
Optional
Where applicable, these technologies may help us understand engagement with communications and deliver more relevant information about iFortis products, events and services.
Preference: On / Off
You may:
Allow all optional cookie categories.
Allow only technologies necessary for the operation of our services.
Select individual categories according to your preferences.
You can change your choices at any time through the Cookie Preferences link available on our website.
Cookies are small text files or similar technologies stored on or accessed from your device when you visit a website.
We may also use technologies such as:
These technologies may perform functions similar to cookies.
Depending on the applicable category, cookies and similar technologies may help us:
Operate
Keep websites and services functioning.
Secure
Detect suspicious activity and protect systems.
Remember
Maintain preferences and settings.
Understand
Measure website and product performance.
Improve
Understand how users interact with our experiences.
Communicate
Where permitted, understand engagement with relevant communications.
Some technologies may be provided by third-party service providers that support:
Third-party technologies may be subject to the provider's own privacy practices and terms.
Most browsers allow you to manage or block cookies through browser settings.
Blocking certain cookies may affect the functionality or availability of some features.
Your browser settings do not necessarily replace the consent controls provided through our website where applicable.
Some browsers and devices provide privacy preference signals or “Do Not Track” features.
The way such signals are interpreted may vary by technology, browser and applicable law. Where legally required, iFortis will take reasonable steps to honour applicable recognised privacy signals.
Information collected through cookies and similar technologies may constitute personal information depending on the applicable law.
For more information about how iFortis processes personal information, please see our Privacy Notice.
We may update the technologies used on our websites and digital products from time to time.
When required, we will request consent for newly introduced non-essential technologies.
You may revisit your choices at any time.
For questions about cookies, privacy or your preferences:
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037, India
Privacy & Cookie Enquiries
business@ifortisworldwide.org
Your data. Your choices. Your control.
iFortis Worldwide®
Last Updated: 9 August 2026
At iFortis Worldwide, we believe intelligent technology should expand access, not create barriers.
We are committed to making our websites, digital products and user experiences increasingly accessible to people with different abilities, technologies, environments and ways of interacting with digital systems.
Accessibility is part of how we think about product quality, experience and responsible technology.
We work to design digital experiences that can be:
Our accessibility approach considers recognised accessibility principles and standards, including the Web Content Accessibility Guidelines (WCAG), where applicable to the relevant product or digital experience.
Because our platforms evolve continuously, accessibility is treated as an ongoing engineering and design responsibility rather than a one-time exercise.
We aim to make important interactive functionality usable without requiring a mouse or touch interface.
This includes consideration of:
We work to provide appropriate:
These practices are intended to support users who interact with digital experiences through screen readers or other assistive technologies.
We aim to provide:
We aim to use motion intentionally.
Where appropriate, we seek to reduce unnecessary animation and avoid interactions that may create avoidable accessibility barriers.
We work to make forms and interactive experiences understandable and navigable.
This includes consideration of:
Our digital experiences are designed for different:
Where multimedia is provided, we seek to provide appropriate alternatives and accessibility features where applicable.
AI can create new opportunities for accessibility.
Our technology may support experiences such as:
However, AI-generated experiences can also introduce accessibility challenges.
AI outputs may vary in structure, language, accuracy and presentation.
We therefore consider accessibility alongside:
We believe accessibility should be considered from the beginning of the product lifecycle.
Our approach can include accessibility considerations across:
Research → Design → Architecture → Engineering → Testing → Release → Feedback → Improvement
Accessibility is not a compliance checkpoint. It is part of building better technology.
Digital accessibility is a continuous process.
Some content, integrations, legacy components, third-party services or dynamically generated experiences may not yet provide an optimal accessible experience.
Where we identify limitations, we work to understand, prioritise and address them.
Third-party products, applications and websites linked from iFortis platforms may have their own accessibility practices and are outside our direct control.
If you encounter an accessibility barrier while using an iFortis website, platform or digital product, we want to hear from you.
Please tell us:
You do not need to use technical language.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037, India
Accessibility Support
business@ifortisworldwide.org
We will review accessibility feedback and, where reasonably possible, work with you to identify an accessible alternative or resolution.
For urgent accessibility issues affecting access to essential information or services, please indicate:
“Accessibility, Urgent”
in your communication.
For enterprise deployments, accessibility requirements may be defined jointly with the customer based on:
Enterprise customers may contact their iFortis engagement team to discuss specific accessibility requirements during solution design and implementation.
Accessibility does not end when a product launches.
As our technology evolves, we continue to evaluate:
Design → Engineering → Content → AI → Testing → Feedback → Improvement
Our goal is simple:
Build technology that more people can use, understand and benefit from.
For accessibility questions, requests or feedback:
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037, India
business@ifortisworldwide.org
iFortis Worldwide®
AI Native Enterprise Transformation
Intelligence as a Infrastructure™
Technology that transforms enterprises.
Experiences that include people.
iFortis Worldwide Private Limited
AI Native Enterprise Transformation · Intelligence as a Infrastructure™
Effective Date: 9 August 2026
Last Updated: 9 August 2026
Artificial intelligence is becoming foundational to how enterprises operate, create, decide and transform.
At iFortis Worldwide Private Limited (“iFortis Worldwide”, “iFortis”, “we”, “us” or “our”), we believe enterprise AI must be built with the same discipline expected of critical enterprise technology.
This AI & Security Policy establishes the principles and controls that guide how iFortis designs, develops, deploys, operates and governs AI-enabled platforms, software, digital products and enterprise transformation solutions.
Our objective is to build AI that is:
Secure. Responsible. Governed. Resilient. Transparent. Enterprise-ready.
This Policy applies alongside our Privacy Notice, Terms of Use, applicable Data Processing Agreements, Enterprise Agreements, Statements of Work, security requirements and other contractual commitments.
This Policy applies to AI systems and technology environments operated, developed or managed by iFortis, including where applicable:
Where iFortis provides services to an enterprise customer, specific contractual requirements may supplement or supersede this Policy.
Our approach to AI is built around eight principles.
AI is designed to augment human intelligence and enterprise capabilities.
Where decisions may have material consequences for individuals, organisations or society, appropriate human oversight should remain in place.
AI should not become an excuse for removing accountability.
Security is considered from architecture through deployment and ongoing operation.
Security controls may include:
Security is treated as an engineering responsibility, not a compliance activity.
AI systems may process significant volumes of information.
We therefore seek to incorporate privacy considerations into:
Data → Architecture → Model → Application → Deployment → Monitoring
Personal information should be processed only for appropriate and lawful purposes and in accordance with applicable privacy requirements and contractual obligations.
Data used within AI systems should be relevant to the intended purpose and handled according to applicable requirements.
Depending on the engagement, controls may address:
Where reasonably appropriate, users and enterprise customers should understand:
The precise level of transparency depends on the product, use case and applicable legal requirements.
AI systems may behave differently from conventional deterministic software.
Accordingly, appropriate systems may be evaluated for:
Evaluation requirements are determined according to the intended use and risk profile.
Where AI systems may affect individuals or groups, we seek to identify and reduce unreasonable risks of discriminatory or unfair outcomes.
Depending on the use case, this may include consideration of:
AI systems should not be intentionally designed to discriminate unlawfully.
Every AI system should have an appropriate level of ownership and operational accountability.
Depending on the system, this may involve:
Not every AI system presents the same level of risk.
iFortis may classify AI use cases according to factors including:
Illustrative risk levels may include:
AI used for:
AI supporting:
AI that may materially influence:
Higher-risk use cases may require additional controls, validation, human oversight, monitoring and approval before deployment.
AI governance begins before deployment and continues throughout the system lifecycle.
Our lifecycle may include:
Discover → Assess → Design → Build → Test → Approve → Deploy → Monitor → Improve → Retire
At relevant stages, teams may assess:
Where iFortis develops, configures or operates AI models, appropriate governance may include:
Where third-party foundation models or AI services are used, their limitations and contractual conditions may also be considered.
Generative AI may generate text, code, images, recommendations, structured information or other outputs.
Because generated output may be probabilistic, users should not assume that every output is:
Appropriate validation should be applied before consequential use.
AI agents may be capable of:
Where agentic functionality is deployed, appropriate controls may include:
AI agents should not receive broader permissions than necessary for their intended function.
AI systems may be exposed to malicious or unintended instructions.
Depending on the architecture, iFortis may implement controls addressing risks such as:
Input validation, access controls and system-level safeguards may be applied according to the relevant risk.
AI-generated outputs may introduce security, privacy or operational risks.
Where appropriate, systems may incorporate controls such as:
Customers remain responsible for validating outputs before using them in consequential business processes unless otherwise agreed.
Enterprise customer data is handled according to:
Where iFortis acts as a processor or service provider, we process customer data within the scope authorised by the applicable agreement.
Enterprise data does not automatically become part of a general-purpose AI training dataset.
Any permitted secondary use, model improvement activity or other processing will be determined by the applicable contractual and privacy framework.
Where appropriate to the product architecture, controls may be used to separate:
Specific isolation mechanisms depend on the applicable deployment architecture.
Access to systems and data should follow the principle of least privilege.
Depending on the environment, this may include:
Access should be granted based on legitimate business or operational requirements.
Where appropriate, data may be encrypted:
Specific encryption mechanisms may vary according to:
Security-sensitive technical details may be made available to qualified enterprise customers through appropriate security-review processes.
Security considerations may be incorporated throughout the software-development lifecycle.
Depending on the product, activities may include:
Security requirements may increase according to the criticality and risk profile of the system.
iFortis seeks to identify and address vulnerabilities affecting its technology environment.
Vulnerabilities may be identified through:
Vulnerabilities may be prioritised according to factors including:
iFortis may use third-party:
Before incorporating third-party technology into relevant enterprise solutions, iFortis may consider factors such as:
Applicable subprocessors may be disclosed through appropriate contractual or enterprise documentation.
AI systems may depend upon complex technology supply chains.
Where relevant, iFortis may consider risks associated with:
Changes to critical dependencies may be subject to appropriate technical and operational review.
Where appropriate, systems may generate logs relating to:
Logging is used for legitimate purposes such as security, troubleshooting, reliability, auditing and incident response, subject to applicable privacy and contractual requirements.
iFortis maintains processes intended to detect, assess, contain, investigate and respond to security incidents.
Response activities may include:
Detect → Assess → Contain → Investigate → Remediate → Recover → Review
Where notification is required by applicable law or contract, iFortis will follow the applicable notification requirements.
Enterprise-specific incident response obligations may be established through contractual arrangements.
Depending on the relevant service, iFortis may maintain controls supporting:
Specific service availability, recovery objectives, RTOs, RPOs and service credits are governed by the applicable enterprise agreement or SLA where applicable.
iFortis seeks to prevent its technology from being intentionally used for unlawful or harmful purposes.
Customers and users must not use iFortis systems to:
Additional restrictions may apply to specific products.
AI output should not automatically determine high-impact outcomes.
Where AI is used in contexts involving significant effects on individuals, appropriate human oversight should be established.
Examples may include:
Applicable laws may impose additional requirements.
Depending on the system and risk profile, relevant documentation may include:
The level of documentation will be proportionate to the system and its intended use.
Personnel who develop, deploy, administer or operate AI systems are expected to:
Violations may result in appropriate disciplinary or contractual action.
Enterprise customers are responsible for:
Customers should not provide information to an iFortis system that they are not legally or contractually authorised to provide.
Qualified enterprise customers may request relevant security, privacy or AI-governance information for procurement and risk-assessment purposes.
Subject to confidentiality, security and commercial considerations, iFortis may provide appropriate documentation relating to:
Certain sensitive technical information may be restricted to protect the security of iFortis systems and its customers.
Where iFortis holds specific security, privacy, AI or compliance certifications or independent assurance reports, applicable information may be made available through the appropriate enterprise or trust channel.
Nothing in this Policy should be interpreted as representing that iFortis holds a certification, accreditation or assurance report unless expressly confirmed by iFortis.
Certain enterprise engagements may require additional controls or contractual arrangements.
Exceptions to this Policy should be:
This Policy may be reviewed and updated periodically in response to:
The latest version will be published through the appropriate iFortis channel.
Security researchers, customers and other parties who identify a potential vulnerability are encouraged to report it responsibly.
Security & AI Governance Contact
business@ifortisworldwide.org
Please provide:
Please do not publicly disclose vulnerabilities before iFortis has had a reasonable opportunity to investigate and address them.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037
India
AI, Security & Enterprise Trust
business@ifortisworldwide.org
AI should not merely be intelligent.
It should be responsible by design, secure by architecture and accountable in operation.
At iFortis Worldwide®, we build AI Native enterprise transformation around that principle.
AI Native Enterprise Transformation
Intelligence as a Infrastructure™
Intelligence engineered for enterprise.
Last Updated: 9 August 2026
At iFortis Worldwide Private Limited, our enterprise engagements are structured around dedicated technology, engineering, AI infrastructure, consulting expertise, implementation capacity and delivery commitments.
Because enterprise services may require resources to be reserved or committed specifically for a customer, fees and commercial commitments are generally non-refundable once an engagement, subscription, implementation, licence, professional-services engagement or other paid service has commenced or resources have been committed.
This Policy applies unless a signed enterprise agreement, order form, statement of work or other written commercial agreement expressly provides different terms.
Where a signed agreement contains specific refund, cancellation, termination or credit provisions, that agreement will prevail.
This Policy applies to, where applicable:
Enterprise engagements often require iFortis to commit resources before or during delivery.
These resources may include:
Accordingly, once an enterprise engagement has been formally accepted or delivery resources have been committed, the applicable commercial commitment may become non-cancellable and non-refundable, except where expressly agreed otherwise.
Unless expressly stated otherwise in a signed agreement:
payments made to iFortis are non-refundable.
This includes payments relating to:
Payment for a service does not create an automatic right to a refund merely because a customer subsequently decides not to use the service.
For subscription-based products:
Where an enterprise customer has negotiated an annual, multi-year or minimum-commitment arrangement, the customer remains responsible for the committed fees for the applicable commitment period unless the agreement expressly provides otherwise.
Where an enterprise customer enters into an annual or multi-year commitment, the commitment is intended to provide iFortis with commercial certainty to allocate:
Accordingly, annual and multi-year commitments are generally non-cancellable for convenience and non-refundable, unless the applicable enterprise agreement expressly provides otherwise.
A customer may not terminate a committed term solely because:
Any exceptions must be expressly agreed in writing.
Professional services may include:
Professional-services fees relating to work already performed, resources reserved or commitments made are not refundable.
Where services are billed on a milestone, retainer, time-and-materials or dedicated-capacity basis, the applicable commercial agreement will determine the billing mechanism.
Where iFortis reserves personnel or delivery capacity specifically for a customer, those resources may become unavailable for other engagements.
Accordingly, fees relating to:
are generally non-refundable once the reservation or engagement has commenced.
If a customer requests a reduction or cancellation of reserved capacity, iFortis may continue to invoice the applicable committed amount for the contractual notice or commitment period.
Custom software, AI solutions, integrations, workflows, configurations and other bespoke development require resources to be allocated specifically to the customer.
Payments for custom development are generally non-refundable once:
Where applicable, intellectual-property ownership and licensing will be governed by the relevant statement of work or enterprise agreement.
Implementation and onboarding fees may cover activities such as:
These fees are generally non-refundable once implementation activities have commenced.
Certain services may require iFortis to procure or commit to third-party products, infrastructure or services.
These may include:
Where such costs have been incurred or committed on behalf of a customer, they are generally non-refundable.
The customer is responsible for providing information, approvals, access, personnel, systems and other dependencies reasonably required for delivery.
If delivery is delayed because of customer actions or omissions, iFortis may:
Customer-caused delays do not automatically create a refund entitlement.
Requests that materially change the agreed scope may require a formal change request or change order.
Additional work may result in:
A customer may not withhold agreed payments because it has requested additional work outside the original scope.
Where cancellation is permitted under the applicable agreement, the customer should provide written notice to:
business@ifortisworldwide.org
Unless otherwise agreed:
Where appropriate, iFortis may provide a commercial credit at its discretion rather than a cash refund.
iFortis may suspend or terminate a service in accordance with the applicable agreement, including where:
Unless required by law or expressly provided by contract, termination by iFortis does not automatically create a refund obligation.
If an iFortis service materially fails to conform to an express contractual commitment, the customer's remedies will be determined by the applicable enterprise agreement or service-level commitment.
Depending on the circumstances, a remedy may include:
A service issue does not automatically create a right to a full refund.
Where expressly provided under an enterprise agreement, iFortis may provide service credits for qualifying service-level failures.
Unless expressly agreed otherwise:
Neither party will be responsible for delays or failures caused by events beyond its reasonable control, subject to applicable law and the relevant enterprise agreement.
Such circumstances may include:
Commercial consequences will be determined under the applicable agreement.
Nothing in this Policy is intended to exclude a refund, cancellation right or other remedy that cannot legally be excluded.
Where a refund is required by mandatory applicable law, iFortis will provide the applicable remedy.
In all other circumstances, refunds are subject to:
iFortis may, at its sole commercial discretion, provide:
Any such accommodation:
For enterprise customers, the applicable signed agreement will prevail over this Policy where there is a conflict.
This may include:
Refunds, credits and commercial adjustments may be subject to applicable taxes, withholding requirements, transaction costs or other statutory obligations.
Where applicable, taxes already remitted to governmental authorities may not be recoverable by iFortis and may therefore be excluded from any eligible refund.
All refund, cancellation or commercial-review requests should be submitted in writing to:
business@ifortisworldwide.org
Please include:
iFortis will review the request against the applicable agreement, service status, work performed, committed resources, third-party costs and applicable law.
Where this Policy gives iFortis discretion to provide a refund, credit or commercial accommodation, the decision will be made based on the circumstances of the individual engagement.
Unless a contractual or statutory right applies, approval of one commercial adjustment does not create an entitlement to the same adjustment in another engagement.
iFortis Worldwide Private Limited
Level 3, Commercial Development, Manhattan Street
6 Worldmark, Asset, LP-1B-03, Aerocity
New Delhi, Delhi 110037, India
Commercial & Enterprise Support
business@ifortisworldwide.org
iFortis builds long-term technology relationships.
Our commercial model is designed to provide enterprise customers with committed teams, predictable delivery capacity, dedicated technology investment and sustained transformation support.
Accordingly, commercial commitments are structured to protect both parties' ability to plan and execute at enterprise scale.
Commit deliberately. Transform continuously. Build for scale.
iFortis Worldwide®
AI Native Enterprise Transformation
Intelligence as a Infrastructure™
© 2026 iFortis Worldwide®. All rights reserved.
